Our Mission

Guided by the belief that playing harder leads to physical and mental wellness, the 110% Give Harder Foundation works to help people enhance their health, well being and quality of life through physical activity. The Foundation seeks to motivate, inspire and lead others to live more active lifestyles while simultaneously giving back to their community.

Our Guiding Principles

one
This is a private foundation driven by the interests and passions of the founding members of 110% Give Harder.
two
Philanthropy plays an important role in our initiatives.
three
Physical activity has great potential to improve the lives of everyone.
four
Our focus is clear and limited. We prioritize issues we are most passionate about.
five
Living our mission to play harder, motivate, inspire and lead others to live more active lifestyles while simultaneously giving back to their community.

Blog harder.

Athlete Spotlight: Kellie Smirnoff on Coming Back from an Injury

Jan 18, 2012

One of the athletes joining in our 110 Miles for $110K is Kellie Smirnoff.  A Jacksonville businesswoman, Kellie participates in endurance sports as a “hobby” (she won’t train more than 2.5 hours on a workday, and that includes the drive!) To understate what will become very obvious in a moment, we’re pretty impressed with her hobby.  Kellie recently won the EPICMAN Challenge in O’ahu Hawaii.  Beating out a field of all male competitors, Kellie completed the event in 48 hours, 30 minutes and 50 seconds. Supported by her ‘all sister’ crew, Kellie swam 7.2 miles, biked 336 miles and finished up with an amazing 78.6 mile run.

Kellie is running the 110 Miles in honor of her Grandmother.  She will share the course with her sister, Ironman finisher and coach Heather Jones.  No stranger to endurance events, Heather was part of the support and motivation that helped Kellie complete the EPICMAN challenge.

We are honored to have Kellie and Heather joining us for such an amazing cause

Playing Harder

Dec 19, 2011

There are so many reasons to run.  I run with my kids.  I run to relieve stress.  I run to stay fit.  When I was younger, I used to race my brother from driveway to lamppost.  I am not always sure why I run, I just do.

What does 110 miles mean?

Dec 16, 2011

Running 110 miles is quite an amazing feat, but these numbers truly put it into perspective.  Imagine taking a jog around the City of Manhattan 3.5 times.